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"It's alive!" Project Brandkenstein fuses branding/growth marketing into one newsletter and shares my journey to building an ecom brand from scratch
Brandkenstein Lab Report #3: Product is live & first sales are in! Let the games begin...
Behind the scenes of a disruptive $70 Million D2C ecom brand.
Lab Report #2 documenting the road to $100,000 in sales. Some big set backs and painful lessons this month!
Continuing to blend brand & growth 🚀
Read the first Lab Report documenting the journey to $100,000 in sales. This month we're "boiling" at pre-launch and aiming to launch by EoM!
![Brandkenstein Lab Report to $100k #3: We made a couple of sales! [Aug 2024] 🧪](https://media.beehiiv.com/cdn-cgi/image/format=auto,width=800,height=421,fit=scale-down,onerror=redirect/uploads/asset/file/3465e6d9-76e1-4428-8736-19913b5572f4/Lab_Report__3.png)
![Brandkenstein Lab Report #2: Painful lessons in patience [Mar 2024] 🧪](https://media.beehiiv.com/cdn-cgi/image/format=auto,width=800,height=421,fit=scale-down,onerror=redirect/uploads/asset/file/02b4f2ef-05fb-4a19-84fb-78b5e3f88bcf/Lab_Report__2_documenting_the_road_to__100_000_in_sales._Some_big_set_backs_and_painful_lessons_this_month_.png)
