Brandkenstein
Authors
Hassan Ud-deen

Hassan Ud-deen

Putting 10+ years of experience in branding & content marketing to the ultimate test: growing a DTC ecom business from $0-$100,000 in sales. I've worked with brands like Semrush, Hack The Box, QuickBooks, Leadfeeder (now Dealfront). I love learning new things, experimenting with my skills, spending time with my (energetic) 4-year old and stuffing my face with plain pasta :D.

Brandkenstein Lab Report to $100k #3: We made a couple of sales! [Aug 2024] 🧪

Brandkenstein Lab Report #3: Product is live & first sales are in! Let the games begin...

$70M eCom Brand Breakdown: Vivobarefoot

Behind the scenes of a disruptive $70 Million D2C ecom brand.

Brandkenstein Lab Report #2: Painful lessons in patience [Mar 2024] 🧪

Lab Report #2 documenting the road to $100,000 in sales. Some big set backs and painful lessons this month!

My influencer marketing & luxury packaging strategy

Continuing to blend brand & growth 🚀

Brandkenstein Lab Report to $100k #1 [Feb 2024] 🧪

Read the first Lab Report documenting the journey to $100,000 in sales. This month we're "boiling" at pre-launch and aiming to launch by EoM!

Project Brandkenstein: A marketing madman's ecommerce journey to $100,000 in sales begins

"It's alive!" Project Brandkenstein fuses branding/growth marketing into one newsletter and shares my journey to building an ecom brand from scratch